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The interview series that tracks how creative entrepreneurs work, thrive, and survive
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Using art to solve a business problem

Alison Garwood-Jones January 26, 2017

Today on Willful, our guest Ricardo McRae talks about:
• Customer retention with an artistic twist
• Using drawings to solve a business problem
• The sustainability of playing with geeks when you’re an artsy person 

McRae is a painter, TEDx speaker, and vision activator for Wedge15, the branding agency he co-founded with Gloria R. McRae. He is also the founder of Black In Canada and the host of TheFramingPodcast.com.

Willful is the web series that tracks how artists and creative entrepreneurs work, thrive and survive. We interview one artist a week, then post five three-minute snack films from that interview on YouTube every day.

Follow us here or on our YouTube Channel and Facebook Page for our entire archive of inspiring interviews.

Thanks, as always, to Greg Garson, for inviting us into your beautiful restaurant, The Merchant Taps & Tavern.

← When to ignore your clientWhen to listen to your parents →

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